The Interline analyses the most vital fashion technology news. This week: the secondary market emerges as a key tool for backing up sustainability commitments, but technology will be the key to going further.
There are a number of urgent reasons for brands and retailers to understand the scope and shape of their supply chains. Any smart sourcing strategy should start at the raw material level, which makes cotton the perfect case study.
Fashion's ongoing struggle to digitise is a clear opportunity for technology providers. So why is technology adoption still lagging behind other industries?
Combined, digital materials and machine learning could offer a route to more sustainable research and development. Provided the playing field is kept even.
Sourcing patterns changed in the wake of COVID. Now the question is whether producing more sustainably, closer to home, is going to continue, or whether fashion is going to spring back to its old shape.
Cotton's circularity journey could be a framework for fashion's broader reckoning with its environmental impact.
Consumer sentiment is one of the driving forces behind the demand for more sustainable fashion. But comparing brands like-for-like required a different approach to data gathering and discovery.
Fashion’s reliance on synthetic materials is undermining its push for sustainability. This exclusive op-ed examines the issue, and explains why the time has come to recognise the right bio-based fibres as viable alternatives, not just experiments.
Disconnected systems, a lack of detail and a willingness to let manufacturing happen out of sight are undermining progress towards improvements in the apparel sector. Better data management is key to changing this.
Every product has a digital thread. Pull on it, and public sustainability commitments start to unravel. But there are tools that can turn supply chain risks into sustainable opportunities.