Trend Forecasting In The Age Of AI: Amplification, Impact & Decision Success
The race for better AI will be won by better intelligence.
Carla Buzasi
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As CEO of WGSN, the world’s leading trend forecasting company, Carla leads a global team of specialists, delivering insight, data analysis and consultancy services, predicting the future for the world’s most successful brands. Since being acquired by Apax Partners in 2024, the WGSN Group has expanded its offering into new industries and sectors, including the acquisition of global bev/alc data business IWSR. When not advising business leaders on future trends, she is also a commentator for TV and radio shows, a regular keynote speaker at events, including SXSW, Cannes Lions and Web Summit, and the podcast host of Lives of Tomorrow.