Darya Badiei is a PhD researcher in Fashion Management and Marketing at The University of Manchester. She specialises in consumer behaviour in the sustainable luxury fashion segment.
Marije de Roos is an independent circular fashion researcher, whose work at the intersection of science, design, and technology is directed towards creating a new paradigm for fashion.
Fashion has set a mandate for transparency. But where brands see hidden information waiting to be uncovered, suppliers might see open doors through which their intellectual property could escape. Is there a way forward that works for both parties?