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Mihai Ursu

Mihai Ursu

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Mihai Ursu is the Business Development Manager at HYPEDROP, where he works at the intersection of product, digital, and business transformation. His focus is on building connected, digital-first operating models that enable faster decision-making, greater agility, and more scalable ways of working across product, digital, and commercial functions. Drawing on a background in digital product creation and transformation, Mihai is particularly interested in how organizations can move beyond technology adoption and use digital as a catalyst for meaningful business growth and change.
Technology Adoption Is Not The Same Thing As Transformation
Read More: Technology Adoption Is Not The Same Thing As Transformation
  • 11 minute read
AArtificial Intelligence

Technology Adoption Is Not The Same Thing As Transformation

  • byMihai Ursu
  • November 11, 2026
  • 13 views
Fashion is ready to spend big on AI. Obtaining a commensurate return on investment will mean making the same level of investment in rearchitecting its operating models.
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