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The Interline
  • S/S 2020 Editorial
    • Luxury
    • 3D – Technical
    • 3D – Aesthetic
    • Factories Of The Future – Industrial
    • Factories Of The Future – Micro
    • Digital Materials
  • A/W 2020 Editorial
    • The New Era Of Sustainability
    • Blockchain
    • eCommerce – Storefront
    • eCommerce – Backend
    • Trend Analysis
    • The Future Of Planning
  • Editorial Archive
  • Interviews
  • News
  • Contact
Interline Insiders
Whitney Cathcart

Whitney Cathcart

1 post
Whitney Cathcart is Co-Founder and Chief Strategy Officer for body data platform 3DLOOK. She also has more than two decades' experience in manufacturing, retail, and eCommerce.
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  • 7 minute read
33D - Technical

The Body-Shaped Hole In Your Digital Transformation

  • byWhitney Cathcart
  • April 9, 2020
  • 1.6K views
Why bad fit is endemic to fashion, and how accurate, personalized body data can add value far beyond fitting sessions.
Weekly Analysis
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  • News Roundup – Week 36, November 2020
    • November 13, 2020
  • News Roundup – Week 35, November 2020
    • November 6, 2020
  • News Roundup – Week 34, October 2020
    • October 30, 2020
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@the.interline
We round up the most vital fashion technology news. This week: retail’s tentative recovery requires real agility, and sustainability’s financial impact intensifies [link in bio] 3 0
The last twelve months have changed the channel mix for retail – perhaps forever. As we enter a holiday season unlike any other, we kick off our coverage of how to get eCommerce right, and why doing so simply isn’t optional - [link in bio]. 11 0
Interline Identities: Amit Gautam, CEO & Founder, TextileGenesis™ - [link in bio]. 7 0
How Flexible Digital Design & Development Can Help You Cope With Disruption - [link in bio]. 6 0
The Interline rounds up the most vital fashion technology news. This week: why this holiday is just the start of eCommerce competition, new digital avatars, and more sustainability enforcement [link in bio]. 6 0
"As a brand or retailer, it could be time to look at blockchain less like a potential bet on a vague possibility, and more as a possible foundation upon which your digital future could be built." - [link in bio]. 11 0
Everledger recently made headlines by backing Alexander McQueen’s MCQ label with blockchain-based proof of provenance & authenticity. We talk to Leanne Kemp about where blockchain for fashion goes from here - [link in bio]. 17 0
The Interline rounds up the most vital fashion technology news. This week: why fashion retail needs to back up outward optimism with operational excellence [link in bio] 8 0
The Interline partners with @lukso to dive into the current use cases and the longer-term vision for a blockchain and a set of standards purpose-built for fashion's future as a digital economy [link in bio] 13 1
The Interline rounds up the most vital fashion technology news. This week: can fashion continue to trade on the illusion of transparency? [link in bio]. 7 0
"The simplest way to think of a blockchain is as a mechanism to move things from one owner to another – but with the important additions of total accountability, full movement history, total data integrity, and provable authenticity and scarcity." - [link in bio]. 14 0
Our roundup of the top fashion technology news. This week: uncertainty accentuates the value of tech, social commerce gets a vote of confidence, and circularity raises a lot of questions. [link in bio] 9 0
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