The Interline

Alongside model advancements across different modalities, this week demonstrates that AI will continue to test social boundaries - leaving fashion to decide whether it’s truly along for a bumpy cultural ride.

Why public backlash against a sloppy AI-generated ad is missing the point. And why the issues of control and reputation are baked right into the big tech vision for programmatic advertising.

Fashion has spent the first half of this year redesigning different go-to-market stages, with a common foundation of closed-source, cloud-hosted, almost universally American models. Now, non-US brands are being reminded that they’ve potentially built on a single point of failure.