Our mission is to power and elevate the future of fashion sourcing by uniting the global supply chain through innovation, transparency, and meaningful connection. We strive to create a more connected, agile, and globally integrated supply ecosystem that fosters collaboration among international manufacturers, material innovators, technology leaders, and buyers. Through a curated, high-quality marketplace, we enable businesses to discover new partners, explore responsible solutions, and adapt to the evolving demands of the industry with speed, precision, and confidence. By driving smarter decisionmaking, accelerating sustainable practices, and anchoring global sourcing within key markets, we aim to support long-term industry growth that is both economically strong and globally responsible.


Philosophy

We help brands, retailers, and sourcing professionals navigate the complexity of today’s global supply chain by bringing together a comprehensive, end-to-end sourcing marketplace in one place. By connecting buyers with a forward-looking mix of global suppliers, materials, and technology providers, we enable faster decision-making, greater flexibility, and more resilient, sustainable business growth. Through efficient vendor comparison, access to verified partners, and exposure to emerging innovations, we empower our audience to reduce risk, unlock new opportunities, and confidently build supply chains that are both commercially viable and future-ready.


Partners


Strengths

Born from the MAGIC marketplace over twenty years ago, SOURCING by Informa has established itself as the fashion industry’s definitive sourcing authority, offering unmatched access to a global network of manufacturers and suppliers across apparel, footwear, and textiles.

SOURCING’s strength lies in its holistic ecosystem approach, delivering not just supplier connections, but a complete resource hub featuring cutting-edge fashion technology, sustainability-focused solutions, and comprehensive educational programming. SOURCING champions entrepreneurial spirit by providing equal opportunities for emerging small-batch producers and established international sourcing giants, creating a dynamic marketplace that celebrates innovation at every scale.

Distinguished by its strategic US positioning and rich international exhibitor diversity, SOURCING offers its exhibitors streamlined market entry and efficient partner discovery. The platform continuously adapts to industry evolution, showcasing breakthrough materials, digital manufacturing advances, and traceability solutions that enhance operational excellence. With its legacy of reliability combined with progressive vision, SOURCING delivers the tools, insights, and partnerships fashion professionals need to build competitive, forward-thinking supply chains in an increasingly complex global landscape.


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