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  • 7 minute read
DDigital Product Creation

Redefining Digital Try-On

In the pursuit of precise fit and personalisation, fashion is leaping from traditional product photography straight to 3D avatars and consumer body data capture. But are brands missing out on the chance to get the best of both worlds?
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  • 9 minute read
RRetail

Responsive vs. Responsible: Can Fashion Be Both?

Fashion's combined reliance on chasing trends and over-producing makes it difficult - if not impossible - to meet its responsibility to the environment. Can AI offer a way for brands to stay on the cutting edge without compromising their values?