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The Forking Path From Invention To Industrialisation

Upstream innovation, in materials, processing, and production, has had a chequered few years. Promising pilots routinely fail to take flight or achieve commercial scale. What does success on the journey from lab to big-label deployment actually look like?
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What If The Models Go Away?

Fashion has spent the first half of this year redesigning different go-to-market stages, with a common foundation of closed-source, cloud-hosted, almost universally American models. Now, non-US brands are being reminded that they’ve potentially built on a single point of failure.
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The Future Of Fashion’s Thirst For Water

Fashion devotes a lot of time to securing its inputs, but the importance of water to the industry’s supply chain goes under-discussed, and water is not quantified and assessed the way carbon is. But as water justice becomes a more acute business continuity risk, the demand to reckon with fashion’s thirst is growing.
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The Price Of Personalisation

Despite World Cup fever bringing marketing teams and consumers together around a united aesthetic front, fashion continues to try and individualise the shopping experience through data capture and use - creating new risk exposure surfaces. But heavy investments made in AI and printing hardware are potentially unlocking a very different avenue for personalisation.
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Podcast: Proving Out The Pre-Loved Luxury Model

The case is strong for someone to own the secondary market, but whether that winds up being first or third-party ownership will depend as much on platforms and standards as it does on business models and incentives.
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Podcast: Is Innovation Shaping Storytelling Or Vice Versa?

Fashion and beauty are surrounded by digital surfaces and physical spaces, and technology has fast become a fixture of how the higher echelons of both industries tell stories and create experiences. But what does the work really look like? And which force - tech or narrative - is in the driving seat?
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Podcast: Earning The Right To Replace Spreadsheets

Fashion professionals, particularly in planning-related disciplines, are tasked with making a lot of decisions. The environment those choices live in is still stubbornly Excel, so what does it take to design software to replace spreadsheets - especially when AI is added to the mix?