Redefining Authenticity in the Age of AI
Authenticity is king in marketing, but how can you be genuine when you’re not real? Can virtual and AI-generated influencers ever truly be authentic?
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Analysing huge corpuses of retail data. Assisting designers with creation and iteration. Transforming the way consumers interact with brands. Supplementing, assisting, and automating. AI is already everywhere in the background of fashion, and the near future will bring it further forward.