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Metaverse May: Separating Potential From Reality

The Interline set out to decode where and why the idea of real-time, immersive fashion events has faltered. In the process, our four investigators found a metaverse made up of a conflicted clash of inclusivity and high barriers to entry, low audience numbers and continued brand investment, and artistic ambition and crude creative toolsets.
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MVFW 2023: Managing The Fallout

The dust has now settled after Metaverse Fashion Week ‘23. But the fallout could now be infringing on the very idea of real-time and digital fashion. What, exactly, went wrong? And where can a deeply conflicted idea go from here?