virtuality.fashion Ltd Unveils Cutting-Edge AI Platform
virtuality.fashion offers the fashion industry a game-changing solution seamlessly integrated into the Digital Product Creation process.
Smart, Subtle, Then Sudden: The Future Of AI Wearables
After making its way, subtly, into almost every part of day-to-day software, how long will it be until AI makes the same quiet-then-sudden inroads into wearables and fashion?
The Uncharted Legal Frontier Of AI In Fashion
While generative AI has opened immeasurable opportunities for brands to create and connect with consumers, there are legal implications and risks to consider with regards to copyright and data privacy, when determining whether and how to utilise AI tools.
It Pays to Get Ready for Generative AI – Sooner Rather Than Later
Instead of waiting for technology vendors to introduce generative capabilities, it will be vital for designers and developers to deepen their skills, expand their toolsets, and prepare for a near-term future where their creative and commercial talents are supported by AI.
Will AI Bring Positive Change To PLM?
It's no longer a question of if AI will become an integral part of enterprise systems like PLM, but a question of when and how the positive impacts will be realised.
Copenhagen Fashion Week: Moving Beyond Fashion’s AI-Apprehension
The commercial argument for AI is compelling, but a feeling of apprehension remains among creative professionals. Fashion is now tasked with finding a way to embrace and harness AI for more than just operational efficiency.
How AI Is Enhancing Digital Marketing Efforts
Artificial intelligence has the ability to completely transform digital marketing - as long as it’s incorporated into digital strategies thoughtfully and ethically, with humanity in mind.
How Can Brands Power Through The Recession With The Help Of AI And Data Analytics?
Uncertainty and hesitation are currently influencing how fashion organisations go to market, with a lot of planning being based on intuition rather than insight. Discover how data science and AI can help orient your brand and power smart decision-making in a historically difficult climate.
A Win-Win Relationship? Exploring Fashion’s Tech Incubator and Accelerator Takeover
When it comes to building the future of fashion, incubators and accelerators are increasingly defining the direction of innovation. Does that work for everyone?
From AI To VR: The Tech Titans Defining Fashion’s Future
Two of the world’s biggest companies are set to redefine the possibilities of AI and AR/VR. How will their approach to different audiences affect fashion?
A Talent Exodus And The Limits Of AI: This Week in Fashion Technology
The push and pull of supply chain talent, and its impact on technology adoption. And why a simple TikTok trend is testing the limits of AI creativity in fashion.
Real Footprints, Virtual Friends, And Front-Runners in Enforcement: This Week In Fashion Technology
Cross-channel retail and personalisation possibilities, how technology is reshaping our wardrobes, the impact of calculating fashion consumers’ carbon footprint, France's position at the forefront of fashion and technology regulation, and more.
Chaos To Control: Strategies For Success In An Evolving Fashion Landscape
From the interrelationship of speed and resilience, to the risks of AI, we pick the top three cross-industry trends from McKinsey's State of Organizations 2023 report and consider how they might manifest in fashion’s near-term future.
Environment, Ethics, And A Cold Evaluation Of Human Endeavour: This Week In Fashion Technology
Sustainability is the watchword for marketing this week, but despite two milestone dates aligning, fashion still has a deeply troubled relationship with not just the environment, but the human beings who bring its products to market. What’s going to happen when AI forces the industry to confront that relationship much closer to home?