Anupama Fernando & Hasini Weerasinghe

1 post

Anupama leads the DPC team at MAS Holdings managing a portfolio of DPC and adjacent digital capabilities for group. She specializes in executing strategy, managing change, and inspiring teams on what technology can do to make their lives better. Hasini manages technical DPC initiatives across MAS apparel and supply chain teams. She leverages her expertise in physical product & textile knowledge to bridge the gap in what technology can do to solve practical problems in product and material creation.

The Untapped Potential of Digital Materials and Soft Avatars in DPC

byAnupama Fernando & Hasini Weerasinghe
January 31, 2024
1.9K views

Two of the biggest unlocks in digital product creation will come from scaling the creation and use of accurate digital materials, and the deployment of soft-body avatars for virtual fitting. Tapping into the DPC expertise in the supply chain could prove essential to realising them.