The dust has now settled after Metaverse Fashion Week ‘23. But the fallout could now be infringing on the very idea of real-time and digital fashion. What, exactly, went wrong? And where can a deeply conflicted idea go from here?
In record time, a tranche of technology has matured enough to challenge the core principles of copyright and the essence of human creativity at the same time. How did generative AI create so much upheaval so quickly? And is it going to change anything fundamental about how digital workflows operate in fashion?
We unpack what it meant to bring fashion technology to life for a whole new audience in Las Vegas this summer - and what implications that has for the digital transformation of fashion as a whole.
Technology has become intertwined with the evolution of fashion, so it's becoming a progressively bigger part of fashion events and live institutions. We unpick what that means for the future.
How far has the vision for end-to-end digital transformation been realised? And how prepared are the next generation of fashion talent? We put together a unique event, in partnership with The University Of Manchester and a panel of forward-thinking technology vendors, to find out.
Change - from the small-scale to the sweeping - will be a prominent force in fashion's near and mid-term future, creating an even stronger need for brands to have supreme confidence in what they bring to market and how they sell it.
As fashion hands off more decisions and automates more experiences using AI, bias is becoming ingrained. But the industry has a chance to fix it - and support inclusivity - if it acts now.
How the principles of cloud architecture and digital asset management could provide a template for a more futureproof model of production and fulfilment.