Joanna Maiden, Author at The Interline

Joanna Maiden

1 post

Jo Maiden is an inspirational force in the world of sustainable and ethical fashion manufacturing. She is the founder and CEO of SOKO Kenya, a sustainable and ethical clothing manufacturer in Kenya. In 2009, driven by her belief in fashion's power to bring about positive change, she established SOKO Kenya with a vision to create a factory that prioritises social and environmental responsibility. At the core of Jo's vision is the commitment to fair wages, employment opportunities, and making a meaningful difference in the local community. Today, SOKO Kenya embodies this vision, employing 150 local workers and producing garments for international fashion brands. With unwavering dedication, Jo has transformed her passion for fashion into a force for good, inspiring others to embrace ethical practices and sustainable production. *Portrait: Dvora Photography

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MManufacturing

The Tech Gap No One Talks About: Why Small Manufacturers Deserve Better

byJoanna Maiden
January 21, 2026
468 views

A founder’s view from the factory floor on why fashion technology still isn't being built for the small businesses that are actively trialling and proving out a more ethical direction.