Archive Archives

6 minute read

Are Consumers Ready To Trust Virtual Try-On Technology Now?

byThe Interline
March 8, 2024
9.1K views

Virtual try-on has the potential to solve for many of the pain points of online shopping at once - addressing the financial, environmental, and brand-loyalty toll of historic numbers of consumers returning ill-fitting garments. Are the conditions finally right for widespread trust and adoption of this technology?

10 minute read

DDigital Product Creation

Discussing DPC with Mike Mannering of THREEDEEMEE

byThe Interline
March 7, 2024
2.3K views

THREEDEEMEE’s Co-founder and CCO discusses fashion’s greatest opportunities and hurdles when it comes to DPC, and how the company is creating an ideal future state for digital and physical fashion.

16 minute read

DDigital Product Creation

Operationalising DPC At New Balance

byThe Interline
March 5, 2024
3.3K views

Two key figures in New Balance’s digital product creation journey talk tools, assets, and what it means to operationalise DPC.

6 minute read

DDigital Product Creation

Discussing DPC with Renate Eder of Vizoo

byThe Interline
March 4, 2024
2.3K views

The COO of Vizoo shares the immediate cost-saving potential of DPC and why it needs to become the mainstream tool for the fashion industry.

7 minute read

FFashion Technology News

Short-Termism, The Sustainable Materials Gap, And AI Licensing Agreements For Brands

byThe Interline
March 1, 2024
2.2K views

Renewcell’s bankruptcy could widen the gap between fashion’s more-sustainable material targets and the reality of supply and demand. And with more licensing agreements between content platforms and AI companies challenging other sectors, brands and retailers are likely to encounter challenges in safeguarding their content from AI's reach over time.

10 minute read

DDigital Product Creation

Scaling Digital Creativity: A Bottom-Up Approach To Digital Product Creation

bySylwia Szymczyk
February 29, 2024
3.4K views

Mirroring a wider mingling of top-down technology deployments and grassroots disruptions, success in DPC will only be secured with the buy-in of a broad spectrum of different teams, job roles, and disciplines.

11 minute read

SSustainability And Circularity

Material Honesty And Production Volumes: Two New Transparency Frontiers

bySophie Benson
February 28, 2024
6.6K views

Fashion keeps critical sustainability indicators close to its chest, creating a lack of clarity around material composition and the scale of (over)production. This must change if the industry is going to meet a rising bar for disclosure and transparency.

8 minute read

IInterviews

Discussing DPC with Saurabh Deshpande of Centric Software

byThe Interline
February 28, 2024
2.7K views

Centric Software’s Vice President, PM & UX Design on the enterprise-wide strategic opportunities opened up by digital product creation.

12 minute read

DDigital Product Creation

Real-Time 3D: The New Frontier In Fashion And Luxury

bySafir Bellali
February 27, 2024
9.2K views

What can history teach us about the right way to approach digital storytelling? And what possibilities can the new generation of 3D tools and rendering engines unlock?

8 minute read

FFashion Technology News

Sora’s Impact On Fashion And Fair Use In The AI Era

byThe Interline
February 23, 2024
5.7K views

OpenAI’s new text-to-video generator has the potential to be a powerful tool for fashion, but what’s the actual use case and how far does it “understand”? And with the foundations of many off-the-shelf models’ training data a mystery - how long will it be until a copyright catastrophe occurs?

8 minute read

IInterviews

Discussing DPC with Jelle Stienstra of PTTRNS.ai

byThe Interline
February 23, 2024
2.6K views

PTTRNS’ Director of Digital Strategy on the importance of thinking big, starting small, and learning fast when it comes to realising the extended value of 3D and digital product creation.

4 minute read

BBlockchain And Digital Fashion

From Digital Twins to Data Democratisation: The Disruptive Technologies Reshaping The Fashion Value-Chain

byMark Harrop
February 22, 2024
4.7K views

The future of fashion is not predetermined, but there are clear disruptive trends that have the potential to reshape the extended value chain sooner, not later.

12 minute read

DDigital Product Creation

The End State For Digital Product Creation

byBen Hanson
February 21, 2024
3.1K views

Where are 3D and digital product creation going? And what will it look like when we get there?

13 minute read

IInterviews

Discussing DPC With Amir Lehr Of Optitex

byThe Interline
February 20, 2024
2.2K views

The CEO of Optitex on why the intersection of art and science - and the pursuit of accuracy and precision - will be vital to realising the vision for 3D.