Building The Infrastructure For Successful Digital Product Creation
Beyond the technology, cultural change and organisational composition could dictate how successfully brands are able to migrate to digital-native working.
Build Once And Reuse – Why Production-Ready 3D Matters
Digital assets are now more beautiful and believable than ever, but has fashion's adoption of 3D prioritised aesthetics over producibility?
Alvanon
URL To IRL And Back Again: How Digital Fabric Twins Are Defining Fashion’s New Trajectories
With fashion passing the tipping point for digital product creation, more people than ever are joining the 3D / DPC journey in both directions - from digital to real, and vice versa. This is fast making digital fabrics one of the most important parts of fashion's creative and commercial futures.
DPC Conversations: Anne-Christine Polet, Founder, Stitch
Digital product creation represents a fundamental change to the fabric of fashion. We talk to one of the key minds behind Stitch about why the industry needs change on this scale, and why technology is vital to delivering it.
Podcast: What Will Digital Deliver In 2023?
3D and digital product creation defined 2022. But with another year of uncertainty now well underway, how might fashion's ambitions for DPC and all-round digitisation influence the way the industry develops its digital capabilities?
DPC Conversations: Pierre Maheut, Director Strategic Initiatives and Partnerships, 3D & Immersive, Adobe
Digital product creation and 3D workflows are now open to anyone, putting a huge amount of power in creators' hands. We talk to Adobe to explore what this means for the next generation of fashion designers.
How Fashion Can Outgrow Overproduction
We report on the scale and systemic nature of fashion’s overproduction problem, and propose an alternative path through flexible, turnkey digital printing, on-demand.
DPC Conversations: William Wilcox, CEO, Clothing Tech
Digital product creation in fashion has been focused on visualising products rather than defining them. But as the demand for end-to-end digital workflows increases, the idea of a "digital twin" could be redefined.
Leveraging Digital Product Craftmanship For First-Time-Right Physical Sampling
A significant reservoir of digital product creation expertise and craftmanship exists in the supply chain. It's now time for fashion to tap into it, as the digital evangelist and group DPC lead for manufacturing giant MAS Holdings (which develops 3,000 styles in 3D every year, across intimates, active, and swimwear) explains.
DPC Conversations: Mark Harrop, Founder & CEO, WhichPLM
3D has a long legacy in fashion, but now that the industry is incorporating digital tools and all-digital workflows into its technology ecosystem, the time has come to evolve towards more comprehensive digital product creation. We talk to Mark Harrop about how long-established ideas are now translating into wide-scale adoption.
WhichPLM Advisory
The Billion Dollar Return Dilemma: Does Body Data Hold The Answer?
Fit is a prime contributor to fashion's high return rate, and capturing consumer body data offers a clear path to improving it in ready-to-wear. But what does the longer-term future of fit look like, and how commercially viable is make-to-measure?
Sidestepping The System: The Case For Phygital Fashion
Could limited-edition physical and digital collections, backed by both blockchain and digital, on-demand production, create a way into fashion’s walled garden for a new generation of phygital fashion creators?
DPC Conversations: Victor Chao, CEO, Frontier
To meet the growing demand for digital fabrics, fashion will need to find ways of digitising at speed and at source. Scaling raw scanning throughput is one approach, but one company is proposing something smarter.
DPC Conversations: Aurélien Vaysset, Co-Founder & CEO, Emersya
The bar for experiential online shopping is high, creating an urgent need for retailers and brands to centralise, manage, and deliver the digital assets that will power the future of consumer interaction.