Archive Archives

7 minute read

What Fashion Should Know about Apps RedNote and Lemon8, and London Fashion Week Opts in for Sustainability

byThe Interline
January 17, 2025
1.6K views

RedNote and Lemon8 hit No.1 on Apple’s App Store this week, but their viability as alternatives to TikTok for brands and creators is questionable. And new sustainability standards will be integrated into the admission criteria for LFW.

13 minute read

DDigital Product Creation

Meet The DPC Report Designer: Digital Fashion

byThe Interline
January 15, 2025
1.2K views

Our team sits down with Diane Wallinger to look behind the curtain on her design, to understand her workflow, and to discuss how the puzzle pieces of digital fashion and digital product creation fit together.

6 minute read

FFashion Technology News

How Hands-Off Moderation Could Change Social Marketing And Selling, And Why Traceability Has To Be Hands-On

byThe Interline
January 10, 2025
1.1K views

If Meta is the bellwether, then the future of social channels is hands-off, community-first moderation. What does this mean for social engagement, selling, and brand safety? And evidence continues to mount that direct observation and first-party data are the only viable methods of achieving traceability and transparency.

6 minute read

RRetail

High-Street Fashion and Influencer Marketing: the Surprising In-Store Sales Success Story

byManuel Albuquerque
January 8, 2025
3.2K views

Influencer marketing has become a cornerstone of fashion brand and retail strategy. But in spite of a focus on influencers’ ability to increase online sales, new data shows that the lion’s share of influencer ROI may actually be occurring in physical stores.

15 minute read

EEvents

Fashion’s Year To Be Bold and Break New Ground

byThe Interline X Munich Fabric Start
January 2, 2025
1.8K views

Beginning the year with momentum, Munich Fabric Start makes its return for their bi-annual event, encouraging the fashion industry to move with courage and flourish.

3 minute read

FFashion Technology News

Happy Holidays 2024 From The Interline

byThe Interline
December 23, 2024
697 views

The capstone on another year of fully-free-to-read fashion technology analysis.

10 minute read

FFashion Technology News

2024: The Fashion Technology Rearview

byThe Interline
December 20, 2024
2.7K views

For the third year running, we recap the stories from our writers and partners that defined each month of the year in fashion, commenting through the lens of hindsight on what has changed as 2024 rounds out.

8 minute read

MManufacturing

Fashion In 2025: A New Industry Toolkit

byThe Interline X Lectra
December 18, 2024
4.6K views

To make sense of a new year defined by competition, cost control, profitability, and customer engagement, fashion brands need a new toolkit to not just understand the market, but to better know themselves.

8 minute read

PPLM

Why Challenger Brands Are Looking For A New Breed Of PLM

byThe Interline X Onbrand
December 18, 2024
1.5K views

In a hyper-competitive market, a new cohort of fast-growing brands is being built on a foundation of collaboration, clarity, and raw speed to market. And they may be looking for a modernised, focused breed of product lifecycle management to help do it.

4 minute read

DDigital Product Creation

Digital Product Creation Report 2024 – available now

byThe Interline
December 16, 2024
4.9K views

New year, new designers, new stories, new interviews and tech profiles. Download our third deep-dive DPC Report today!

5 minute read

FFashion Technology News

Fashion E-commerce Rivals Vie for the US Market’s Top Spot

byThe Interline
December 13, 2024
1.4K views

TikTok Shop is currently in the lead, but with the possibility of a ban progressing steadily, will competitors seize the chance to claim the title of most successful e-commerce platform in 2025?

5 minute read

eeCommerce

Tech Could Be The Lever For Luxury To Captivate Younger Audiences

byChengcheng Li
December 11, 2024
2.4K views

Luxury brands have to strike a balance between leading and listening - a task that requires them to constantly find ways to capture new audiences. In that ongoing push, technology could be key.

2 minute read

PPodcast

Podcast: Powering Resale for Conscious Retailers with Continue

byThe Interline
December 9, 2024
1.7K views

The Interline hosts the Co-Founder of resale technology platform Continue to discuss why resale is a major growth opportunity for brands, and how they are practically and positively working to influence consumer culture through technology.

3 minute read

SSustainability And Circularity

Sustainability Demands Speed And Scale

byDennis Nobelius
December 5, 2024
907 views

With an ongoing influx of virgin fibres, fashion’s footprint will continue to grow. To meaningfully change direction, bigger, bolder action is necessary.